Shopify Development
Shopify development services from senior Shopify experts, for ecommerce businesses across Australia, the US, the UK, and beyond. Custom Shopify and Shopify Plus work: themes, custom apps, checkout extensions, headless builds and migrations, built to convert and built to scale.
The problem
Most ecommerce businesses start with an off-the-shelf Shopify theme and a handful of apps. It works — for a while. Then the store grows, the customisations stack up, the apps start conflicting, and the checkout experience breaks on mobile.
The real problem is rarely the platform. It is that Shopify development requires deep knowledge of Liquid, the Storefront API, checkout extensibility, and how your app stack interacts with the theme. Generic agencies and freelancers patch and workaround. The technical debt compounds.
We build clean, fast, maintainable Shopify stores — custom themes built from scratch or refined from existing ones, checkout extensions that actually work, integrations that do not break, and a migration path that does not lose your data.
What this includes
Shopify theme development
Custom themes built from scratch or refined from an existing one. Clean Liquid, Online Store 2.0 sections your team can edit, fast load times and conversion-focused layouts.
Shopify consulting and technical audits
A fixed-scope review of your theme, app stack, integrations and checkout by a senior Shopify consultant, with a prioritised list of what to fix, what to leave and what it will take. Useful before a rebuild, a replatform or a change of agency.
Checkout extensions
Custom Shopify checkout UI extensions, checkout rules, and payment customisations. Works with Shopify Plus.
App & API integrations
Connect your ERP, 3PL, CRM, loyalty programme, or custom backend. Built on the Storefront API or custom Shopify apps.
Custom Shopify app development
Custom apps for a single store and public App Store apps, built on Shopify's GraphQL Admin API, with embedded admin screens where your team needs them.
Headless Shopify with Hydrogen
Hydrogen and Storefront API builds for stores that have outgrown what a Liquid theme can do, and a straight answer if yours hasn't yet.
B2B ecommerce development
Company accounts, B2B catalogs, volume pricing, payment terms, quantity rules and quick order lists, using Shopify's native B2B features.
Shopify Plus migrations
Migrate from WooCommerce, Magento, BigCommerce, or another Shopify store. Products, orders, customers, and SEO redirects.
Shopify speed optimisation
Sub-2-second LCP and 95+ Lighthouse scores. We trim app bloat, unused scripts and heavy media that slow the store down.
Conversion rate optimisation
Product page, cart, and checkout improvements informed by session recordings and analytics.
SEO setup
Canonical tags, structured data, sitemap, on-page optimisation, redirect mapping. Built in from day one.
Shopify maintenance and support
30 days of included support after launch, then an optional monthly retainer: theme and app updates, bug fixes, speed monitoring and new features.
Comparing Shopify agencies? See what good Shopify development services actually include - the nine types of work, what a complete engagement covers, and typical costs.
Rebuilding checkout logic now that Shopify Scripts are gone? See where each change goes: checkout UI extensions vs Functions - discounts, shipping and payment rules, validation, and what needs Shopify Plus.
Adding subscriptions, marketplace payouts or B2B invoicing? Read when to use Stripe alongside Shopify Payments - transaction fees, Shopify Plus, and the architecture that uses both.
Moving from WooCommerce, Magento or another platform? See our Shopify migration services - products, customers, order history and SEO redirects, planned before anything moves.
Losing hours to manual order, stock and invoice work? See our Shopify AI automation and integration services - Shopify Flow, ERP and 3PL integrations, and custom apps.
Deciding whether to go headless? Read Liquid vs Hydrogen: which one your store actually needs - cost, speed, app compatibility and checkout, compared.
How we approach this
We review your current store, your conversion data, and your goals. We scope the build to fix what matters and leave what is working.
Theme development, checkout extensions, app integrations. You see working builds weekly — not a reveal at the end.
Cross-device and cross-browser testing, performance optimisation, conversion review. No surprises at launch.
Staged launch with monitoring. Post-launch support included. Ongoing retainer for clients who want a dedicated Shopify partner.
What you can expect
Lighthouse score on Performance, SEO, and Accessibility
LCP load time on a typical 4G mobile connection
Typical end-to-end build timeline from kickoff to launch
Architecture built for Shopify Plus from day one — no rebuild needed to scale
Common questions
Book a free 30-min consultation. No pitch deck. Just a real conversation.